As Senior Account Director, Lauren understands the power of social marketing to bring about positive change. That understanding drives her approach to strategic and creative development of public health initiatives for clients such as the Bureau of Substance Addiction Services and Office of Problem Gambling Services.
After earning her Bachelor of Arts degree in English Communications from Salve Regina University, Lauren worked on off-premise marketing initiatives for leading international CPG brands. A passion for health equity led her to Worldways Social Marketing, where she worked with the Delaware Division of Public Health Maternal and Child Health and the Delaware Division of Services for Children, Youth, and Families to develop social marketing campaigns aimed at reducing infant mortality rates across the state.
For Lauren, public health marketing is a vocation, not just a career. When she takes a break, you can usually find herself at a beach reading a new book and making dinner reservations.