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We sell good.
Not goods.

We’re thinkers, storytellers, strategists, and creatives who give a sh*t. We help purpose-driven organizations hone their voice, amplify their mission, and tell their story. Call it branding, call it marketing, call it communications.

For us, it’s doing work that matters.

What We Do

Campaigns and brands that change minds and lives

Campaigns and brands that change minds and lives

We handcraft brands, campaigns, and messaging that are deeply human and rooted in strategy. Our work connects and engages. It builds audiences. It makes you relevant. It changes hearts and minds.

We dive deep into your world. We ask the right questions. We listen and have the guts to act on the answers. We rely on equal parts data and intuition. And with what we learn, we craft strategy and creative that connects.

  • Strategy
  • Marketing
  • Branding
  • Creative and design
  • Advertising
  • Digital
  • Social
  • UX/UI
  • Crisis communications

“ThinkArgus pushes us to think outside the box, to stretch ourselves, working together to achieve the best result possible.”

Who We Do It For

Our clients are accomplished, scrappy, hungry to do more.
Just like us.

Our clients are accomplished, scrappy, hungry to do more.
Just like us.

For twenty-five years, we’ve tackled the most difficult communications challenges for the most complex purpose-driven clients, including those in:

  • Health and health care
  • Transportation and real estate
  • Education
  • Arts and culture
  • Government
  • Non-profit
  • Purpose-driven consumer brands

“ThinkArgus is an agency that understands and shares a commitment to our values – we also have great chemistry. We have so enjoyed the experience with our project team and would recommend to colleagues.”

Who We Are

We’re problem-solvers. Strategists. Doers. Experts in our fields.

Our diverse team merges Boston-based expertise with global experience. We speak 4 languages in the office; our team members have worked on campaigns from local health departments to Fortune 500 companies.

lucas

Lucas Guerra

Founder + CEO

lucas

Lucas Guerra

Founder + CEO

An Emmy Award winner, Lucas Guerra is the Founder and Chief Executive Officer of ThinkArgus, setting the bar for strategy, creativity, and results. Lucas brings more than 20 years of experience in creative development, social/cause marketing, branding, art direction, and TV/radio production. He is known for his political acumen, his creative vision, and his profound understanding of what makes people tick. A native of Argentina, Lucas is deeply committed to public service and has served on the boards of directors at the Oíste, the Whittier Street Health Center, the South End Community Health Center, St. Francis House, and the Martha Eliot Health Center. He is currently a trustee of the Hyams Foundation.

Caitlin Dodge

Chief Operating Officer

Caitlin Dodge

Chief Operating Officer

As COO, Caitlin Dodge has driven the growth and day-to-day operations of ThinkArgus over the past several years. In this role, she leads the account team, directs client relations, and maps our strategic vision as an agency.

An experienced and insightful marketing leader, Caitlin has helped shepherd complex clients through their most challenging communication issues, and is depended on by marketing leaders in multiple sectors for her expertise in developing effective campaigns across mediums and audiences.

Caitlin began her career at Smithsonian Enterprises, the company that publishes Smithsonian Magazine, Air & Space Magazine, goSmithsonian Magazine, and runs the Smithsonian Television Channel. As Smithsonian’s Marketing Manager, she focused on creating multimedia campaigns for national and international clients. Prior to joining ThinkArgus, Caitlin also worked at Williams Whittle, a non-profit focused marketing and ad agency in Alexandria, VA, where she was the lead account manager on many non-profit accounts.

Scott Zoback

Director of Communications Strategy

Scott Zoback

Director of Communications Strategy

Scott is an award-winning communications professional with over 15 years of experience at the intersection of complex strategic communications, media, and public affairs. His past roles have included high-profile positions as the Deputy Chief of Staff for Communications and Strategy for the Massachusetts Senate President; the Director of Communications and Director of Strategic Initiatives at the Department of Public Health (DPH); and leading external affairs for the Massachusetts Medical Use of Marijuana Program. At DPH, he was part of the Commissioner’s senior team for a department with more than 3,500 employees, 100 programs, and $1 billion in state and federal appropriations. During his tenure, DPH won multiple Telly and Emmy awards for public health campaigns.

José Nieto

Creative Director

José Nieto

Creative Director

Jose leads creative development at ThinkArgus, with a focus on branding, art direction, and content creation. Before joining ThinkArgus, Jose was principal of SquareZero, an award-winning graphic design studio specializing on cultural, publishing, and education clients, and principal designer at the Institute of Contemporary Art/Boston, where he worked on everything from print and digital advertising, exhibition collateral, the museum website and ecommerce, and the member magazine. Previously, he was the Design Director at Northeastern University. His work has been honored by AIGA’s Best of New England, Print Magazine, The New York Book Show, the Interactive Media Awards, and the MarCom Creative Awards.

ashley

Ashley Sanderson-Snyder

Account Director

ashley

Ashley Sanderson-Snyder

Account Director

Ashley leads the account team, setting standards for client relationships, project management, and strategic focus. A seasoned marketer, Ashley has 11 years of experience managing large-scale global accounts for clients in the Consumer Goods, Health and Fitness, Automotive and Technology sector with a focus on digital, social media, and customer experience. Hailing from Devon in South West England, she is a keen runner and looks forward to becoming a native New Englander.

Panos Stanitsas

Senior Art Director

Panos Stanitsas

Senior Art Director

An award-winning, seasoned creative, Panos works with the team to develop campaign concepts, execute across a wide range of media, and make sure that everything we do is on strategy, on target, and achieves a real human connection. A native of Athens (Greece, not Georgia), Panos has led campaigns in both Europe and the United States for global brands such as Coca-Cola, IBM, Citibank, LG, and Sanofi.

Dana Anderson

Senior Account Manager

Dana Anderson

Senior Account Manager

Dana manages the strategic and creative development of branding, advertising, and marketing programs for clients such as the Massachusetts Executive Office of Public Safety and Security, and Cambridge College. Before joining the ThinkArgus team, Dana worked at Zeta Global, a company that focuses on data-driven multi-channel marketing.

Katie Lewis

Senior Account Manager

Katie Lewis

Senior Account Manager

Katie manages the strategic and creative development of marketing, advertising, and publication programs for Partners HealthCare. A recent MBA recipient, Katie has served as assistant director for Boston College’s University Advancement, spearheading marketing and communications efforts for the Annual Fund.

Alejandro Guzman

Account Manager

Alejandro Guzman

Account Manager

Alejandro manages the strategic and creative development of marketing, advertising, and publication programs for clients such as the Department of Public Health, Massachusetts Cultural Council, and Massachusetts Department of Transportation. Before joining the ThinkArgus team, Alejandro worked at Ogilvy and PACO Collective (a cross cultural advertising agency).

Lauren Lisitano

Account Manager

Lauren Lisitano

Account Manager

Lauren manages the strategic and creative development of branding, advertising, and marketing programs for clients such as the Department of Public Health and Massachusetts Department of Transportation. Before joining the ThinkArgus team, Lauren worked as an account manager at Worldways Social Marketing, an agency that focuses on cause marketing and behavior change.

Alli Axelsen

Producer

Alli Axelsen

Producer

Alli executes on collateral, branding, and advertising projects for a variety of clients, focusing on web, video production, and animation, and social media development. She is a recent graduate of Lesley University’s communication design program.

Amanda Griffin

Senior Designer

Amanda Griffin

Senior Designer

As the Senior Designer, Amanda focuses on conceptual development, print, digital, and web design, along with motion graphics and animation. Prior to joining the ThinkArgus team, Amanda left her mark at several Boston-based agencies including Viewpoint Creative and MullenLowe, where she worked on national accounts including Honey Dew, Animal Planet, History, JetBlue, and U.S. Cellular. A well-rounded and inspired creative, she loves to work at the intersection of emotion and design.

Amy Langiano

Senior Designer

Amy Langiano

Senior Designer

As a Senior Designer, Amy puts her conceptual skills to the task developing smart, creative solutions for marketing, print, packaging and experiential design challenges. She has worked closely with national clients in industries such as food, sporting, CPG, automotive, and fashion. Relentless in her attention to detail, Amy approaches project management methodically to always meet deadlines, and ensure accuracy and quality. She strongly believes that design and advertising have the power to change minds and can encourage positive, world-changing ideas.

Ally Ulmer

Account Coordinator

Ally Ulmer

Account Coordinator

Ally assists in the daily implementation and coordination of marketing and advertising strategies for clients such as Partners HealthCare and MassDOT. Before joining the ThinkArgus team, Ally worked in various communications roles across the public relations, marketing, and event planning industries. Most recently, Ally served in the marketing department of Chicago Athletic Clubs.

Victoire Cointy

Executive Assistant to the CEO & COO

Victoire Cointy

Executive Assistant to the CEO & COO

Victoire serves as the executive assistant to the CEO and COO, supporting them in their daily activities. Prior to joining the team at ThinkArgus, Victoire worked as a public relations assistant at Zipcar, spearheading their influencer marketing pilot. A recent graduate of Northeastern University’s communication studies program, Victoire has a particular interest in social media, and the role it plays in mental and community health.

Harriet Yellin

Finance

Harriet Yellin

Finance

Harriet has had a wide-ranging career, from political strategist to theater producer. As founder and President of Yellin Media, she developed media strategies for political candidates and causes across the country, including a stint as National Media Director for the 1988 Dukakis for President Campaign.  Her experience in theater ranges from producer of off-Broadway shows like Forbidden Broadway and Forever Plaid to General Manager of Blue Man/Boston, which eventually led to a move to New York and a 10-year tenure as CFO of Blue Man Productions, where she managed all finances for seven national and international productions with gross revenues of $100 million.  She calls herself semi-retired, but working at ThinkArgus keeps her out of trouble.

Who You Are

Like us, you give a damn.

Like us, you give a damn.

You are a company, non-profit, or public agency with a passion for your cause and a commitment to your audience. If this sounds like you, and you want to work with us, give us a shout. We’re looking forward to connecting.

ThinkArgus is always on the lookout for brilliant, fiercely dedicated people who want to change the world by doing work that matters. Drop us a line.

“To us, it’s imperative to work with vendors who ‘get it.’ I think that’s one of the things that make ThinkArgus special.”