zamawa arenas PRINCIPAL

A strategist by nature, Zamawa has spent 20 years in the world of communications, media and technology.

Since 2002, Zamawa has served as co-principal of ARGUS, a multidisciplinary communications company specializing in multicultural markets.  She leads the agency with a commitment to leveraging resources, honest communication, and driving client success. Under her direction, ARGUS has produced campaigns that have generated a 20% increase in sales, exceeded acquisition rates by 5% and positively impacted thousands of lives.

Beginning her career as a newspaper journalist in her native Venezuela, Zamawa was soon hired by the National Association of Graphic Arts as their public relations manager. Here she published a monthly magazine and organized international trade conferences. Still searching for her niche, she turned to cable television and worked her way up to programming and promotions director for a Latin American cable network where she managed a multi-million dollar department. 

Zamawa later moved to Boston to complete a Masters Program at Boston University and never left. Her extensive experience in cable services, led her to launch the first international pay-per-view movie service on the Internet in 1996. Long before Netflix, Hulu or Paypal, Zamawa and her partners were streaming art-house films online.

Zamawa is the recipient of multiple awards, including three Emmys. Since 2006, she has served as a Trustee of the Boston Public Library.